Professional Logo Design & Brand Identity
This is how your business is perceived by people: clients, future clients, competition and overall public.
A logo is always more than just an image, icon or symbol. People sometimes can not see it further but certainly can sense.
It’s a feeling in visual form.
I’m a graphic designer based in Switzerland, dedicated to helping businesses worldwide shape their visual identities to accomplish something.
My projects are often more than just looks, I design brand identity systems.
Each concept captures the essence of what your business wants to say in right tone and level. Your story matters and should communicate it clearly, reaching deeper connections with people you want to have around, to work with, to sell to, to bring inside your ecosystem.
Let’s reshape how others see your brand!
Since every brand seeks to be unique, then every solution must be equally custom delivered. Here is what I can help you with:
From start to finish, I design logos that are 100% original, scalable, and versatile. Every logo is delivered in all formats needed ready for print, web, and everything in between.
A logo alone is just the start. I develop complete brand identity packages that include colour palettes, typography pairings, iconography, logo variations, and usage guidelines, commonly known as Brand Guidelines, everything you need to show up consistently across every touch-point.
Normally it is expected a slight (or bold) identity facelift every 5 years or major business changes (board of directors, target audience, sale strategy, etc.). I help already active businesses evolve their identity with care and professionalism.
I believe great design comes from great conversations. My process is built around your goals, your audience, and your vision.
A start conversation where you sell me your business and and I discover the feeling you want your brand to evoke. This discovery phase is the foundation of everything that follows.
A research on your current market and competition is carried out to develop initial options. After multiple creative directions, the strongest ideas are polished for you to review.
Every detail is meticulously refined: spacing, weight, colour accuracy, scalability, and more. The pixel-perfect logo is then presented for your evaluation/review.
An official document is handed over with all the context and rationale. This complete architectural explanation grants the guidelines of the new brand visuals.
Most logo design projects are completed within 30 hours, which can take up to 4 weeks in a linear time frame. Full brand identity systems typically take another 2 weeks. Although we have to meet our deadlines, I usually leave some room so I can spend some extra time either on the research phase or in the refinement.
My focus is the Latin-alphabet businesses, mainly Europe, USA, Canada and Brazil. The oriental culture is something challenging that I would kindly endure if the right opportunity arises. I am also able to work remotely via video calls, email, and digital collaboration tools. Distance is never a barrier.
You will receive your final logo in all standard formats: SVG, AI, EPS, PDF (for print), and PNG/JPG with transparent backgrounds (for digital use). You will own all the usage rights to the final design and I will own the intellectual property as creator.
No problem at all. Sometimes ongoing identities only need a proportion adjustment or exact color replacement. I also offer logo facelift services for businesses that love their current identity but want to modernize it slightly without losing brand recognition.
Costs only make sense once we identify what are the objectives of the new logo. Every project is quoted individually based on scope and timeline. I offer packages to suit different budgets, from focused logo-only projects to full brand identity systems. Get in touch through LinkedIn for a free, no-obligation quote.